SP / 2024
Spaten
SPATEN
Spaten
— This award-winning project draws inspiration from Renaissance paintings, infusing classic art with a modern energy. It's a visual feast of vibrant colors and lively compositions, raising a toast to Spaten's long legacy of good times.
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SPATEN
Agency: GUT São Paulo
Client: Spaten
Title: The 700 year-old brand refresh
CCO: Bruno Brux
Global Head of Design: Murilo Melo
ECD: Tiago Abreu
Design Lead: Lucas Adam
Designers: Rodrigo Adam e Raul Lima, André Vervloet
Creative Directors: Julia Mota e Lucas Adam
ACD: Daniel Achucarro
Creatives: Gabriel Braga, Jorge Lucas, Junior Santos, Kayran Moroni, Marcelo Carvalho, Mariane Almeida
CEO: Valéria Barone
Head of Account: Alessandra Visintainer
Group Account Director: Francine Pellacani
Account Director: Isadora Spinardi
Account Manager: João Laureano, Vinicius Lopes
Account Executive: Gabriel Patarck
Operations Director: Claudia Nakahara
Project Manager: Isabella Quaglio
Creative Coordinator: Rosana Pelegrini
Head of Production: Monica Siqueira
Production Director: Rafael Motta
Producer Senior: Lincoln Braga
Producers Modo Integrado: Vanessa Wallner e Fernando Chiari
Production Company: Damn Good Advice
Executive Producer: Adriana Omodei e Chico Soll
Account Manager: Adriana Omodei
Line Producer: Flávia Zentil
Creative Director and Photographer: Maltchique
Creative Art Director: Juliano Brito
Head of Production: Chico Soll
Production Director: Fernanda Marques
Producer: Analu Nascimento
Assistant Director: Matheus Neiss
Still Photography DOP: Gustavo Uehara
Content Video Director: Gui Carrara
DOP: Vinícius Piran
Set Designer: Luisa Burmann
Set Designer Assistant: Felipa Queiroz
Props Master: Ana Rosa
Effects: Miranda Gibin
Beauty: Moises Costa
Nail Artists: Bárbara Soares, Ariane Siqueira
Styling: Gabriel Carneiro
Styling Assistants: Allanis de Souza, Leonardo Portilho, Gabriele da Silva
Denilson Ferreira Júnior, Noalla Luanny Ferreira Barboza
Casting: Merkat
Talents: Amanda Griza, Emily Pereira, Fernanda Chaves, Gabriel Loureiro, Hugo Trufelli, Jefte Lukoki, Lana Santucci, Marcelo Conceição, Mariana Lacorte, Sérgio de Andrade
Extras: Andreza Gomes, Bruno Zaia, Carlos Roberto Laender Júnior, Carolina Queiroz, Eduardo dos Santos, Elieza de Jesus, Érica Soares, Fernanda Pereira de Paula Leite, Fernando Henrique Fernandes, Francisco Nobre, Janete Friedrich, Julia Munhoz, Juliane Calixto, Matheus Tandeli, Patrick Cardoso, Rachel Choi, Rafael da Silva, Sara Satler, Willian dos Santos, Yuri Lopez
Casting Director: Camila Botelho
Choreographer: Vanessa Lopes Garcia
Retouch: Alt Retouch
Client: Spaten
Title: The 700 year-old brand refresh
CCO: Bruno Brux
Global Head of Design: Murilo Melo
ECD: Tiago Abreu
Design Lead: Lucas Adam
Designers: Rodrigo Adam e Raul Lima, André Vervloet
Creative Directors: Julia Mota e Lucas Adam
ACD: Daniel Achucarro
Creatives: Gabriel Braga, Jorge Lucas, Junior Santos, Kayran Moroni, Marcelo Carvalho, Mariane Almeida
CEO: Valéria Barone
Head of Account: Alessandra Visintainer
Group Account Director: Francine Pellacani
Account Director: Isadora Spinardi
Account Manager: João Laureano, Vinicius Lopes
Account Executive: Gabriel Patarck
Operations Director: Claudia Nakahara
Project Manager: Isabella Quaglio
Creative Coordinator: Rosana Pelegrini
Head of Production: Monica Siqueira
Production Director: Rafael Motta
Producer Senior: Lincoln Braga
Producers Modo Integrado: Vanessa Wallner e Fernando Chiari
Production Company: Damn Good Advice
Executive Producer: Adriana Omodei e Chico Soll
Account Manager: Adriana Omodei
Line Producer: Flávia Zentil
Creative Director and Photographer: Maltchique
Creative Art Director: Juliano Brito
Head of Production: Chico Soll
Production Director: Fernanda Marques
Producer: Analu Nascimento
Assistant Director: Matheus Neiss
Still Photography DOP: Gustavo Uehara
Content Video Director: Gui Carrara
DOP: Vinícius Piran
Set Designer: Luisa Burmann
Set Designer Assistant: Felipa Queiroz
Props Master: Ana Rosa
Effects: Miranda Gibin
Beauty: Moises Costa
Nail Artists: Bárbara Soares, Ariane Siqueira
Styling: Gabriel Carneiro
Styling Assistants: Allanis de Souza, Leonardo Portilho, Gabriele da Silva
Denilson Ferreira Júnior, Noalla Luanny Ferreira Barboza
Casting: Merkat
Talents: Amanda Griza, Emily Pereira, Fernanda Chaves, Gabriel Loureiro, Hugo Trufelli, Jefte Lukoki, Lana Santucci, Marcelo Conceição, Mariana Lacorte, Sérgio de Andrade
Extras: Andreza Gomes, Bruno Zaia, Carlos Roberto Laender Júnior, Carolina Queiroz, Eduardo dos Santos, Elieza de Jesus, Érica Soares, Fernanda Pereira de Paula Leite, Fernando Henrique Fernandes, Francisco Nobre, Janete Friedrich, Julia Munhoz, Juliane Calixto, Matheus Tandeli, Patrick Cardoso, Rachel Choi, Rafael da Silva, Sara Satler, Willian dos Santos, Yuri Lopez
Casting Director: Camila Botelho
Choreographer: Vanessa Lopes Garcia
Retouch: Alt Retouch