12:31:39
Monday April 3 2023



RJ / 2022
Shell
Energy That Comes From People



Shell



                            — This campaign for Shell happened in all the most iconic locations of Rio de Janeiro. The Brand wanted to position itself closer to the consumers, and we chose a very personal and solar way of capturing each one of the characters letting their energy shine through in the final images.






RJ / 2022
Shell
Energy That Comes From People




001


002




003


004


005


006


007





Title: Energy That Comes From People
Brand: Shell
Clients: Glauco Paiva, Alexandra Siqueira, Luiz Oliveira, Marcela Calil, Igor Baiense, Ana Beatriz Souza, Marcello Perongini, Ana Petacci
Agency: Wunderman Thompson
Creative Agency: Alvin Shiguefuzi, Sabrina Villar, Diego Gularte, Lucas Coutinho, Lais Delcelo, Tomaz Saavedra
Producer: Fernanda Domingues
Production Company: Damn Good Advice
Creative Director and Photographer: Maltchique
Executive Production: Aline Rizzotto and Adriana Omodei
1º Assistant Director Magu Marioto
Best Boy Still Photography: Marcio Marcolino and Diego Silva
Retouching: Mateus Moraes, Alt Retouch

Mark