12:31:39
Monday April 3 2023



SP / 2020
Pic Pay
Pic Pay pra tudo! 



Pic Pay



                            — Maltchique has a long story of collaborating with Pic Pay, and he was responsible for creating the look & feel for their institutional imagery. Together with Pic Pay's team, we developed the casting selection and a wide range of locations for each one of the characters we wanted to portray, and everyone wanted to take a picture with the giant stuffed bear.











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SP / 2020
Pic Pay
Pic Pay pra tudo!





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SP / 2020
Pic Pay
Pic Pay pra tudo!










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SP / 2020
Pic Pay
Pic Pay pra tudo!






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Title: PicPay Institucional
Brand: PicPay
Creative Agency: Aldo Fabrini, Raphael Mangueira,
Mateus Yanikian
RTV: Ciça Piazza
Production Company: Damn Good Advice
Creative Director and Photographer: Maltchique
Executive Production: Aline Rizzotto and Adriana Omodei
Production Director: Aline Rizzotto, Magu Marioto
Best Boy Still Photography: Gustavo Uehara, Sidnei Brito
Props Master: Winnie Ramos
Best Boy: Arlindo Trevizam
Beauty: Moisés Costa
Stylist: Yumi Kurita
Post Coordination: Silvia Milani
Retouching: Mateus Moraes, Alt Retouch

Mark